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Optimizing Result Pages with CTA Buttons

To maximize the conversion rate of quiz-takers by adding high-intent Call-to-Action (CTA) buttons to the results experience.

Written by Oleg

The result page is the most valuable part of your funnel. It is the moment of peak engagement where the user is looking for "what's next." Adding a Call to Action (CTA) button provides that path, turning a passive reader into an active lead or customer.

How to Implement your CTA

  • In the builder, scroll to the Results Screen section and select a result.

  • In the left sidebar, find Button Settings and switch it to "On."

  • * Button Text: Use action-oriented language (e.g., "Book My Call").

    • Destination URL: Enter your Calendly, checkout, or landing page link.

  • Navigate to the Design tab to adjust colors and ensure the button "pops" against the background.

Note: Don't send everyone to the same URL. Use the "Multiple Results" feature to send a Beginner to a "Getting Started Guide" and an Expert to a "High-Level Consultation" link. Tailoring the offer to the result significantly increases click-through rates.

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