Capturing leads is only half the battle; the real magic happens when you follow up instantly. By connecting LeadQuizzes to Mailchimp, you eliminate manual CSV exports and ensure every lead is funneled directly into your marketing automation the second they finish your quiz.
How to Set Up the Integration
Navigate to Settings > Integrations in your LeadQuizzes dashboard. Find Mailchimp, click Setup, and select Connect and Authorize.
Log in with your Mailchimp credentials and click Allow to give LeadQuizzes permission to sync data.
Open the specific quiz you want to sync. Go to Configure > Native Integration and click Add Integration.
Select your Mailchimp Audience List. Map your quiz fields (like Email and Name) to your Mailchimp fields.
Use the tagging option to segment your leads based on their quiz answers or results.
Once saved, your leads will flow into Mailchimp automatically.
Using Tags during the mapping process allows you to group leads by their interests or quiz outcomes. This enables you to send highly targeted email sequences in Mailchimp, which can lead to 3x higher engagement rates.
Note: Your leads flow into Mailchimp the second they hit the results page. Make sure you have a "Welcome Email" or "Automation Journey" active in Mailchimp so you can strike while the iron is hot!